
Event Overview
Match Group invests $100 million in Sniffies, a cruising app for gay men
The app is Match Group's newest attempt to get mobile users excited about online romance again. This cluster currently includes 2 articles from 2 sources.
This cluster currently includes 2 articles from 2 sources. Sources in this event include TechCrunch, Wired.
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Match Group invests $100 million in Sniffies, a cruising app for gay men
Match Group, the dating app behemoth that owns Match, Tinder, OkCupid, and Hinge, says that it has invested $100 million in yet another mobile service designed to bring people together: a Grindr competitor known as Sniffies. The website for Sniffies sports various images of men in their underwear. That tells you.

Sniffies’ Users Worry About a ‘Straightification’ of the Gay Hookup App
Of all the gay hookup apps Brennan Zubrick uses, Sniffies , a cruising app for men interested in discreet sex-positive casual encounters with other men, is by far his favorite. Some of the most popular kinks among members on the platform include edging, cum play, and BDSM . “I overwhelmingly prefer the experience I.